In 2013 Flint city officials switched the city's water source from Detroit to the Flint River. This decision exposed the city's people to dangerously high levels of lead; Lead that would cause nausea, rashes, and even some cases of death. Since this tragic decision, many efforts have been made to bring light to the issue. For years now, the people have done their best to solve this problem, protesting, and providing for one another, while seemingly being overlooked.

Eight One Zero has teamed with the Vs Everybody brand to create a campaign that can impact the city in a major way. Flint Vs Everybody was created to bring more light to a problem that still hasn’t been solved.

Watch the CEOs of both companies explain in detail why they decided to partner and how this could impact the city of Flint.